Watched: 01/01/2021
Format: HBOmax
Viewing: First
Director: Yemisi Brookes
Hoo-boy. I think I have more to say about the topics covered in Beanie Mania (2021) than I have to say about the film itself.
But, so.
Beanie Mania covers the 1990's Beanie Baby fad and tulip-like frenzy around the little doorstops that became an obsession with some people at the time. There are interviews with people who were Beanie celebrities, former employees of Ty (the company that made the bean bags), with distributors and a last, passing glance at how YouTubers are maybe reviving Beanie Mania.
It collects news stories and people who were there at the time are remarkably candid about what they did and why and what was happening. And many of them are still in the Beanie Business, which is still a thing, I guess (look, eBay has taught us secondary markets are there for *everything*). There's no gory murders of sex scandals, but it is fascinating to remember that this really was a nation-wide obsession for a minute there, and that it really tapped into so many parts of how we can project our hopes and dreams into something as ridiculous as a bean bag made to look like a frog.